Given limited LGBT family role-modelling, P3 have created a global video campaign that brings LGBT families to the forefront. The video’s key message is that family foundations of love and support have nothing to do with a person’s sexuality, and that diversity in families is as prevalent as diversity in life.
They hope the video will support prospective parents questioning their ability to become parents because of their sexuality, model greater diversity within the LGBT community, and make the community at large take pause to realise that “LGBT families” are just “families”.
We have proud to have secured support across the UK, Europe and the US. The social media outreach happening today will put the video in front of an expected 1.5 million people.